The New Era In Affiliate Marketing - Where Great Websites Matter.

Imagine for a moment that you are a stallholder in an large, bustling, traditional European marketplace the sort you’d see in small towns in Spain, Italy or France. It’s filled with people trying to thread their way through the throng, closely checking and sampling the goods, some just passing the time of day. Can you hear the chatter? Smell the fresh produce? Now, imagine that it’s run-down. Some of the produce is musty. Stallholders are rude and some of the stalls are very shabby

Then all of a sudden, the market is invaded by police who shut down many of stalls. At first sight, it looks random - the market is suddenly filled with empty stalls. But the ones that are left seem busier than ever.

Over the following weeks , some of the remaining stalls expand, take over the now-vacant stalls while others carry on as before. The police visit again from time-to-time. You observe that the stallholders that are left – and smart new ones that arrive - are the ones that are particular about obeying the laws. The ones that prosper are those that are always smartening up their act and improving how they deliver it.

That’s just like the internet in today’s world - in the pre-Google era, anybody had a chance to make money. There were a set of tricks you could use to optimize your web page for the search engines and for pay-per-click advertising services like Google AdWords. You could even buy the best spots for many keywords on a number of engines.

Then Google came along. They aimed to come from behind Yahoo and MSN Live Search and become the No 1 search engine. How? By understanding their customers and giving them what they want. They understood that you don’t use search engines to pass the time . Usually, you have some questionand you want solutions and answers. And that means in-depth content-rich pages fast.

Like the police in the old-fashioned market, they started to clean up and remove worthless sites from their Search results. Single -page sales page sites, sites, with duplicate content, multiple sites, on a single server, owned by a single operator and all linked to each other. And Google penalized them in AdWords too – with prohibitive rates for ads

Now, we’re in a New Era on the internet. In this era, Great Sites with great, unique content are the winners. Yes it is work to create this sort of site. But once you’re done, once you’re through the hump – you’re in a marketplace that had been cleaned out and where you are well placed to cash in

That’s why I started The New Era in Affiliate Marketing site.

It has
* the latest and greatest Affiliate Marketing information
* The latest updates
that you need if you want to become a successful affiliate marketer.

Filed under: Business — pfuser May 29, 2008 @ 10:56 am

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